Wheaton Group LLC is a boutique direct and database marketing services firm that was founded in January 2000. We are led by five senior team members who average over 30 years of industry experience, and who have worked with a combined total of over 130 clients. We have deep expertise in business-to-business (“B2B”), business-to-institution (“B2I”), and business-to-consumer (“B2C”).
Our expertise spans many vertical industries. Within the Education Industry, for example, we have worked with clients across Pre-school, Kindergarten, K-12, Continuing Education, and Self-Education.
Wheaton Group is well-versed in multiple selling and distribution channels, including direct (mail, phone and e-commerce), retail, field sales, and telesales. All of our work is grounded in a continuous focus on data quality assessment and assurance.
We have four core competencies:
- Advanced analytics and reporting, and quantitatively-grounded consulting. Read more
- Marketing campaign planning and implementation, including the integration of direct mail, digital, field sales and telesales. Read more
- Data management services, including the execution of selects for marketing campaigns. Read more
- The creation of marketing databases that offer the best-practices content required for our other three core competencies, and hosted and maintained either by us or the client. Read more